"Did you ever wonder where profits really come from? .... What makes profits? What makes a customer willing to pay you more than the costs of materials and labour that go into your products or services? They're also paying you for the value your business has added to the resources used to create the product. It's your business systems that add that value. It's your business systems that create profit."
E-Myth Mastery, Michael E. Gerber
The Big Picture: Business Value
Most people start a business because they want to create value through it, and build their own wealth at the same time.
Even if you have no plans to sell your business, if you want to keep it for cash flow and lifestyle reasons, you still need to take the same, key step. If you've ever read "The E-Myth" by Michael Gerber, then you'll already know that key step is this:
Build Reliable, Repeatable Systems Into Your Business
Good systems will completely transform your business by
raising employee productivity
improving customer service levels and customer satisfaction
increasing sales
reducing costs
boosting profits
while also cutting your own workload and stress levels!
Businesses can only grow and move forward as they develop their systems.
When it comes to Information Technology (I.T.) systems, small and medium sized businesses often face a catch-22: at their current size they lack the resources (financial and technical) to buy computer servers & software, hire consultants, design & implement effective I.T. systems.
But they need those systems in order to grow. Perhaps you've felt that "squeeze" in your business too?
Businesses need effective systems to run profitably, grow in value and, one day, operate without you. They also affect the value of your business when you're ready to sell. Any buyer will want confidence that the business can continue to run profitably after you're gone – in other words, staff and systems determine price.
What Could Your Business Achieve With The Right Systems?
Imagine having business Information Technology (I.T.) systems in place that are:
easy to use
zero maintenance
reliable and secure
flexible and scalable
zero capital investment, pay-for-use only; and
as capable and powerful as the systems your large corporate competitors use
...and, with that area now handled, being free to focus on growing your business!
What sort of results could you then achieve? Some pretty amazing results would be my guess...
The Reality Today: Cost And Frustration
If you’ve been frustrated by the endless cycle of buying servers, buying software, hiring consultants, building, fixing and replacing at significant cost – then we know just how you feel!
Even without the current I.T. skills shortages, it's difficult to attract top quality talent to the small business market - the best propeller-hats only want to work on big systems.
That can leave you, the business owner, in the middle - chasing up semi-interested geeks to get them to make your systems work. Very time-consuming indeed!
The main problem is simply that traditional I.T. doesn't scale down to small business size very well at all. Without access to the economies of scale that big companies can leverage, you end up paying proportionately more for a lower-quality result.
In fact analysts report that while large companies spend around 2% of revenue on I.T., small businesses have to commit around 9% of revenue – 4.5 times more. That extra 7% comes right out of your bottom line.
Clearly the old way of doing things just isn't working.
A New And Easier Way
The old approach to I.T. is much too expensive, time-consuming and unreliable for small businesses with 1 to 150 employees. Now at last there is an easier way.
In this video the founder of I.T. on Tap, Ken Wood, explains why the traditional approach to I.T. doesn't work for smaller businesses and how the I.T. on Tap service addresses those issues:
I.T. on Tap is a hosted service that delivers the software programs and systems your business needs, over the Internet.
It supports all the software that you use today, including:
Microsoft Office
Microsoft Outlook & Exchange
QuickBooks
MYOB
and other Windows-based programs.
Because it's hosted, you don't need to buy any servers or software, hire any consultants or pay to fix anything when it breaks – we take care of all that. All you need is a web browser and Internet access.
Your life now gets a whole lot simpler & easier. Here's all you need to do in 3 easy steps:
Subscribe to the service
Log in and
Start work.
That's it! There's nothing more to it – we take care of everything else, behind the scenes.
This is much lower cost than the old approach – and no capital investment is required, you pay only for your usage each month.
No Contracts, No Lock In, No Risk
What's more, there are no contracts to lock you in. If we don't do our job well, you can leave at any time - that eliminates any risk for you and puts the pressure on us to ensure we deliver great service.
In the past, reliable and effective I.T. systems were difficult & time-consuming to implement and often too expensive for smaller businesses to use. Not any more.
I.T. on Tap goes beyond just replacing the software currently sitting on your computer desktop. The service also delivers powerful, profit-making end-to-end I.T. systems for smaller-but-growing businesses. Systems that are:
pre-built
zero-maintenance and
ready-to-go.
Systems to help you to:
Market your products more effectively - online as well as offline
Improve customer service levels
Automate your business processes
Increase employee productivity
Track leads consistently and close more sales
Boost collaboration within your team
Enable interstate or overseas offices and working from home
Franchise your business and systems
….growing your revenue, profits and the value of your business.
Click the image below to see the full capabilities of the I.T. on Tap service:
What Our Clients Say
Our Only Hassle Now Is Remembering Our Passwords
“I.T. on Tap has reduced the cost of operating I.T. and we haven’t had to worry about any unforseen costs. With one fixed payment per month and 100% reliability, the only I.T. hassle we have these days is remembering login details.
We have also gained a real competitive edge through the ability to
service our customers from any location and offer assurance about the
security of personal information.”
Andrew MacDonald, Director Audax Legal (8 employees)
Secure Yet Flexible
“We
were thinking of investing in a software system that would allow us to
digitally keep all these records but the cost was restrictive and the
process very difficult. With I.T. on Tap all our data is secured in one
place and everyone accesses it from one point. It means all staff share
the same information and are able to work from anywhere - at home, from
a cafe or overseas - and there is no need to employ IT personnel.”
"The I.T. on Tap
service has really boosted our productivity and efficiency. It's low
cost and very easy to use from the office, home or on the road - and
its performance is always fast. We're free of the hassle of hiring I.T.
consultants, and we've avoided the cost of having an in-house I.T.
manager.
I'd highly recommend it to any small business. Just knowing that
our I.T. needs are being taken care of allows me to focus on growing
the business."
“As a small business we could not afford the huge I.T. bills for servers, desktops, software and worse – maintenance. As an owner, I also couldn’t afford the constant headache of worrying about security and system failures.
I.T. on Tap has allowed me to completely hand over I.T. and never have
to think about it beyond how I can use some of the tools to grow my
business. In fact, I was able to cut costs and reduce the need for part time or contracted resources altogether.”
Linda Masters, Marketing Director StockCourse (3 employees)
Cost Avoidance
"I wish I'd seen this before I spent $8,000 on servers and I.T. consultants for my 3-person business."
Andrea, recruitment company
Enhanced Marketing and Efficiency
"I'm
impressed that you're giving your clients a CRM (Customer Relationship
Management) system for free! Because of my background in marketing, I
know just how powerful CRM is. Every small business needs this."
Angela, marketing consultant
Retaining Key Employees
"One
of our key employees just had a baby, after 6 years with the firm.
Thanks to I.T. on Tap, she was able to start working part time from
home within a couple of weeks - and she's just as productive as if she
was in the office. Without that capability she'd have been off work for
months, and we can't afford to have that happen."
Jason, accounting firm
Enables Franchising
"I.T.
on Tap is key to our franchising strategy - it gives us the means to
provide sophisticated, turnkey software systems to our franchisees, and
do so easily and cost effectively. We'd still be months away from this
point in our franchising roll-out without it. And it's so easy to use,
the franchisees love it too."
Hassan, financial services franchisor
Choices and Cost Savings
"I
love the fact that you always offer choices, including open source
software options. You could easily lock your customers in to a single,
high cost product, but instead you always look for alternatives that
will save my clients money. That means a lot to me, I can recommend
your service wholeheartedly."
Sasha, systems consultant to small businesses
Won't Go Back
"People,
mostly I.T. consultants, have suggested we go back to owning our own
servers and managing our I.T. ourselves - but I'm not interested. Our
systems never ran as smoothly then as they do on I.T. on Tap, costs are
lower and our staff productivity (in billing hours) is higher. There's
no way I'd go back."
John, law firm
How We Can Help To Grow Your Business
I.T. on Tap offers a way for your small business to access high-end I.T. systems, at an affordable "small business" price.
The I.T. on Tap service:
is pay-for-use only – no up front capital investment in hardware, software or consultants is required
is easy to use – no steep learning curve or need to retrain your employees
has no contracts / no "lock in" – if you're unhappy with the service, you can leave at any time
includes technical support – help is only a phone call or an email away when you need it
handles all the vital "housekeeping chores" for you – no need to think about backups, virus scanning, software upgrades etc
is fixed-price – no more unexpected bills from your computer consultant for things you didn't even know you needed
provides strong security – your customer database and other information is much safer, from insider theft as well as from external threats
is lower cost than doing it yourself – no need for I.T. staff on your payroll or consultants on retainer
enables business growth – add new employees at the click of a button, open new offices without spending a cent on I.T. setup
....and, most importantly, I.T. on Tap:
includes powerful systems – enabling you to market, sell and service customers more effectively, reliably, efficiently and faster than before, increasing the profitability and value of your business as a result.
What's The Next Step? Creating Greater Profits And Business Value
Take a closer look at what I.T. on Tap can do for your business; see how you can leverage our service for greater profits and to build greater value into your business.
Complete the form below; we'll send you more information and an invitation to an online demonstration of the service. In 20 minutes you'll have a clear picture of exactly how it can work for you.
We look forward to transforming your business, and changing I.T. from a costly headache into a strategic advantage for you.
