Small Business

Article Name	Summary
The #1 Way To Recruit And Keep Good Staff During A Skills Shortage	How to attract and retain top performing employees by offering them the benefit they want most.

Software

Article Name	Summary
What is CRM?	An overview of Customer Relationship Management (CRM): what it is, how it works and the benefits it can deliver to a business.
Using CRM Effectively	How best to leverage CRM software in a small or medium sized business.

I.T. Challenges

Article Name	Summary
The Real Cost of D.I.Y.	Do-It-Yourself is fine for renovating your house, but when it comes to business computing it can be more expensive than you expect.
The Inspiration for I.T. on Tap	The idea for I.T. on Tap came from mulling over the differences between the computer industry and a humble glass of water.
Moving Office	Get to work immediately, take the hassle out of your move.
System Readiness Prior To Sale	Maximise the amount of money you can sell your business for by making sure you have all the systems and processes in place prior to negotiation.

Home Office

Article Name	Summary
Home Office Manifesto	The home office handbook to save money, increase productivity and make more profit.
Free Website	Getting your website to work for you is an expensive time consuming chore, finally all the home office components working together.
The Home Office Profit Driver	The means to put the all the machinery together inside your home office and drive profit forward.
The Home Office Solution and I.T. on Tap	The complete home office solution and I.T. on Tap.

Technical

Article Name	Summary
Your Domain Settings	How to configure your Internet domain when you migrate across to I.T. on Tap.

Internet Advertising:

Create an Unlimited Stream of Customers and Gain An “Unfair Advantage” Over Your Competition By Creating and Transforming Your Website Into a 24 Hour Money Making Machine!

Article Name	Summary
Search Engine Optimisation	The Importance of Quality Keyword Research – the first step in creating an unlimited stream of customers to visit your website.
Using Paid Advertising on Google to Increase Traffic to Your Website	Once you have your website and are ready for customers to start visiting, I always recommend paid advertising on Google, known as Pay Per Click (PPC) as the first avenue to pursue. Why do I recommend PPC when you could undertake Search Engine Optimisation (SEO) which can get you customers for free? There are a whole of benefits if you undertake PPC first before SEO. Read my article to find out more.

Article Name

Summary

Search Engine Optimisation

The Importance of Quality Keyword Research – the first step in creating an unlimited stream of customers to visit your website.

Using Paid Advertising on Google to Increase Traffic to Your Website

Once you have your website and are ready for customers to start visiting, I always recommend paid advertising on Google, known as Pay Per Click (PPC) as the first avenue to pursue. Why do I recommend PPC when you could undertake Search Engine Optimisation (SEO) which can get you customers for free? There are a whole of benefits if you undertake PPC first before SEO. Read my article to find out more.